Public Relations and the Rise of AI（Regina Luttrell & Adrienne A. Wallace）（2024）

  • 书名：Public Relations and the Rise of AI
  • 出版社：Not specified in the prompt
  • 作者：Regina Luttrell & Adrienne A. Wallace
  • 出版年份：2024
  • 电子书格式： PDF
  • 简介：Explore the transformative impact of artificial intelligence on the field of public relations in “Public Relations and the Rise of AI” by Regina Luttrell & Adrienne A. Wallace (2024). This insightful book examines how AI is reshaping communication strategies, media relations, crisis management, and more. Discover the challenges and opportunities presented by AI tools and learn how PR professionals can leverage these advancements for greater efficiency and effectiveness. Ideal for students, professionals, and anyone interested in the intersection of AI and public relations. Gain a comprehensive understanding of AI’s role in the modern PR landscape and prepare for the future of communication.
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